Preview Mode Links will not work in preview mode

Andrew Ambrosius invites you to The Art of Business English (AOBE). The premier podcast for Spanish speakers who wish to improve their business English skills and confidence. Listen in as guests discuss their business experience and the ups and downs of learning English as a second language and applying it to their trade. These compelling interviews reveal how even the best had to go through the often daunting task of learning a second language. Be inspired as they share their stories and show us all that anyone with the desire and focus can work with international clients of all levels. In up-close-and-personal candid conversations, inspirational and empowering business leaders uncover the raw truth behind their business and their beginnings. Andrew asks those penetrating questions we all want to ask like , how can I overcome my fears and do business in English, even when I think my level is too low? What were the breakthroughs and sometimes breakdowns that got you to where you are now? And how have you overcome your fears and self doubt? This inspirational and uplifting show also gives listeners the opportunity to learn with our guests, as Andrew offers interesting tips and insight into how even the best can improve their business English skills. One of a kind and unique in every aspect. Welcome to The Art of Business English. 

Sep 12, 2018

Hey there and welcome back to the Art of Business English. Today I have got a special episode for you. We are going to look at how we can prepare a value proposition. If you don’t know what a value proposition is then don’t worry, today I will be explaining it to you in detail.

So, do you want to become more persuasive with your potential clients? Are you tired of your boring elevator pitch? Today I am going to show you how you can convert your elevator pitch into a value proposition and help you make your pitch much more persuasive and engaging.

At the end of the today’s lesson you will understand the following:

  • The difference between an elevator pitch and a value proposition
  • How to write a value proposition
  • How to get people to ask you questions that position you as an expert

So, let’s get started with what is the difference between an elevator pitch and a value proposition.